With Goldfish crackers, the smiles come naturally. Baked with 100% real cheddar cheese and 12g of whole grain per serving, Goldfish Crackers Baked with Whole Grain are a snack the whole family will adore with no artificial flavors or preservatives. For Pepperidge Farm, baking is more than a job. It's a real passion. Each day, the Pepperidge Farm bakers take the time to make every cookie, pastry, cracker and loaf of bread the best way they know how by using simple, quality ingredients.